Development & Marketing Director

Cincinnati, OH, USA

Job Type

Full-time

About the Role

POSITION SUMMARY

American Legacy Theatre, a small and growing arts-based nonprofit, is adding a Development & Marketing Director. This position will report to the EAD & CEO and will join the organization as the second full time employee. Primary responsibilities include driving and implementing comprehensive development and marketing strategies to help grow the organization and strengthen its brand. While working closely with volunteer leadership on the Board, this position must be comfortable with navigating shifting priorities, enjoying start-up or entrepreneurial-like settings, and working in a remote office.

Goals for three-, six-, and twelve-months will be collaboratively built upon hiring to support annual budgets and the current three-year strategic framework through the end of 2024.

Location: Cincinnati, OH, USA (Hybrid - work from home, but needs to be in region)

Position Title: Development & Marketing Director

Reports To: Executive Artistic Director & CEO - currently Matthew David Gellin, MFA, CFRE.

Company Name: American Legacy Theatre

Hours: Full-Time; 40 Hours/Week

Work Days: Flexible to meet needs of organization, community, and personal life. Some weekends and nights are required due to programmatic offerings.

Compensation: $58,000 - $62,000 starting range depending on experience.
Starting Benefits: Three (3) weeks PTO, ten (10) paid holidays, 10% employer contribution to 403(b), federal maximum Health Reimbursement Account - health, vision, dental - partial phone reimbursement, AFP membership, professional development, and A.L.T. exploring other meaningful benefits.
COVID-19 Vaccination: This position does require full vaccination as defined by the Center for Disease Control.

Requirements

ROLES AND RESPONSIBILITIES

Primary responsibilities include but are not limited to:

Development:

  • Act as the primary staff point of contact for the Development Committee and the Development Chair (trustee).

  • Creation and implementation of a comprehensive development plan in alignment with the multi-year strategic framework and organizational goals.

  • Build, nurture and grow relationships across communities to support development goals.

  • Build and manage a major donor portfolio across the full moves-management process (to include individuals, foundations, corporations, and government support).

  • Creation and implementation of annual fundraising strategy in alignment with development plan, organizational goals and strategic vision.

  • Lead all grant management and ensure due dates are met (including supporting grant writing, reporting and coordinating with Board and EAD & CEO as needed).

  • Direct annual campaign planning, roll-out, management, and analysis.

  • Maintain communication with finance staff to ensure fiscal sustainability and mitigate risks.

  • Maintain sufficient development records.

Marketing:

  • Act as the primary staff point of contact for the Marketing Committee and the Marketing Chair (trustee).

  • Creation and implementation of a comprehensive marketing plan in alignment with the multi-year strategic framework and organizational goals.

  • Develop, secure and maintain the brand of American Legacy Theatre.

  • Build, nurture and grow relationships across communities to support marketing goals.

  • Design and implementation of communication plans to meet marketing and revenue goals in support of organizational needs.

  • Design compelling organizational marketing materials for both programming and fundraising.

  • Capturing, editing, and maintaining video content as sourced by programming or otherwise.

  • Ensure that organizational “voice” is consistent across all communication.

Management:

  • Consult with the direct executive and cross-functional leadership team for needs of development and marketing. This may include staffing, outsourcing, materials, capital expenditures, and more.

  • Manage and direct the volunteer committees overseeing your expertise.

  • Ethically manage and direct all development and marketing resources - human and otherwise.

  • Prepare and effectively manage budgets for areas of oversight.

Additional responsibilities:

  • Website updates and page creation as needed.

  • Salesforce build-out and data administration.


REQUIRED QUALIFICATIONS

Traits and Characteristics:

The Development & Marketing Director must be passionate about the organization’s mission and legacy, committed to high standards of excellence and innovation, and farsighted about its future potential. The Development & Marketing Director will be an ethical and inspiring leader who builds authentic relationships and values frequent engagement with diverse stakeholders.

This leader will be able to bridge together people from different communities, organizations, and collaborate with other departments to achieve shared goals. This strategic leader will demonstrate a results-oriented, yet collaborative and open-minded, leadership style demonstrating an entrepreneurial drive and transparent communication skills. The ability to accept responsibility for failed tactics, seek assistance, and acknowledge not having all the answers is also key.

The Development & Marketing Director must have exceptional relationship building skills, with a track record of being a serial achiever whether directly in nonprofit fundraising or in closely transferrable experiences. This leader must seek to be a master in meeting people where they are to ensure the message of American Legacy Theatre rings as true for the community as it does for them as a person.

Commitment to the values of inclusion, diversity, equity and access are an absolute must. The Development & Marketing Director will believe their greatest asset is people.

Other key competencies of the role include:

1. Leadership and Interpersonal Skills – The ability to inspire and influence others with a compelling message, build trust and rapport with a broad range of people, and demonstrate respect and sensitivity to different perspectives and cultural backgrounds.

2. Writing and Storytelling Skills – The ability to meet people where they are and bring them along using the written word, strong visuals, mixed media, or other innovative approaches.

3. Conceptual Thinking – The foresight to envision new and expanded possibilities, analyze data and identify connections, and formulate new or innovative approaches and insights.

4. Time and Priority Management – The capacity to identify and manage competing priorities, strategize to overcome difficulties and delays, and maximize the use of time and resources to achieve organizational priorities.

5. Perpetual Learner - A believer that you have not ever figured it out in its totality. One who acknowledges the only constant is change, and therefore needs to continue developing.

NOTE: Presently A.L.T. is structured as an all-remote organization based in the Greater Cincinnati metropolitan. The Development & Marketing Director will need to utilize their home office. The organization will help offset some basic resource costs to support remote work. This structure may shift as the organization grows and the needs change.

ADDITIONAL DETAILS

Applications are reviewed upon receipt for interviewing. Applications will be received until the position is filled.

For first consideration, submit all application materials by June 30, 2022. A.L.T. seeks this position to begin ASAP.

Submit your resume and cover letter to info (at) americanlegacytheatre (dot) org with the subject line of “Development & Marketing Director - (Last Name)”.

About the Company

ORGANIZATIONAL OVERVIEW

American Legacy Theatre (A.L.T.), a 501(c)(3) charitable organization, creates a more equitable tomorrow through accessible theatre. A.L.T. generates inviting, reimagined theatrical experiences for all people to have a voice in enriching society. To achieve its mission, A.L.T. consistently invites non-traditional theatre goers to participate in innovating beyond conventions that inherently prevent audiences and artists from bridging into dialogue that invigorates the community to positive action. With a strong focus on both socio-economic and geographical accessibility, A.L.T. aspires for a day when every American not only has access to the empathy-building artform of theatre, but has a respected voice “in the room where it happens.”

American Legacy Theatre was an all-volunteer organization for the first five years until July 2021, when it hired its first FTE - Executive Artistic Director & CEO (EAD & CEO). This Development & Marketing Director position is meant to help keep the accelerated growth trajectory A.L.T. continues to be on to meet the demand of the community.